Global Hair Care Marketing Specialist
Working in personal care from the start, Danielle has had the opportunity to work on the technical and marketing side. Balancing both science and beauty, she combines her science expertise with marketing insights to market innovative products.
Fun fact: Danielle is a diehard fan of University of Pittsburgh and Philadelphia Eagles football.
Posted by Danielle Grossman | 06/11/2019
We all love the luxury of a salon service, but sometimes the convenience of an at-home beauty treatment is ideal.
Posted by Danielle Grossman | 06/06/2019
With the growth of big cities brings new stresses around pollution. Today, 80% of urban inhabitants are inhaling polluted air.
Posted by Danielle Grossman | 04/18/2019
The top three reasons consumers will trade in their favorite shampoos for this new must-have.
Posted by Danielle Grossman | 01/14/2019
New hair care formats have gained momentum in today’s marketplace.
Posted by Danielle Grossman | 11/26/2018
Flip through the latest fashion magazine or scroll through the Instagram feeds of your favorite celeb hair stylists and you’ll find fun, bold hair color taking center stage.
Posted by Danielle Grossman | 10/25/2018
Because it’s most often covered by hair, the scalp hasn’t received the same attention as the rest of our skin. But the scalp is skin and it can suffer from the same problems as the rest of our epidermis.
Posted by Danielle Grossman | 09/19/2018
Consumers are more informed than ever before. With information and insights right at their fingertips, how can you blame them?