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Market Knowledge, Industry Trends, and Formulation Expertise
OIlkemia™ 5S Rheology Modifier

Oilkemia™ 5S polymer

Highly efficient and versatile rheology modifier for skin, sun and color cosmetic oil systems with enchanting textures.
Fixate™ Keratin polymer

Hair Transformation from the Inside with Fixate™ Keratin

Discover the industry's first hair straightening product with formaldehyde-free technology
Tutti Foodie: Rainbow Hair Therapy

Tutti Foodie: Your Hair Rainbowtherapy

"Follow the Rainbow" with formulations containing superfood ingredients from each color family!
Hair Care

Personal Care

Claims-driving ingredients for hair care, skin care, conditioning, cleansing and styling.

Bath and Shower

Bath and Shower

Specialty rheology modifiers, surfactants, and conditioning agents for body and face cleansing systems
Hair Care

Hair Care

Conditioning and styling ingredients delivering sensory, functionality, and style
Skin Care

Skin Care

A large choice of claims-driving active ingredients and performance builders such as rheology modifiers, film-formers, emulsion stabilizers, and sensory modifiers to create high performance products enhancing customer’s experience.

New Products

OIlkemia™ 5S Rheology Modifier

Oilkemia™ 5S polymer

Highly efficient and versatile rheology modifier for skin, sun and color cosmetic oil systems with enchanting textures.

Fixate™ Keratin polymer

Fixate™ Keratin

Achieve hair transformation from the inside with this non-formaldehyde-based, thermal-activated, two-component technology.

Fensebiome Peptide

Fensebiome™ Peptide

Helps the skin regain its original strength to face urban life by reinforcing its microbial and physical barrier functions

Lumicease Blue Ingredient

Lumicease™ Blue Ingredient

Prepares, protects and repairs the skin exposed to solar and blue light helping minimize the main signs of digital and photoaging.

New Concepts

Wash Forward

Wash Forward

5 alternative routes to cleansing that combine mildness, convenience, hybridity, sensory, and sustainability.

Scalp Care

Beautiful Hair Starts at the Scalp

Five innovative formulations to clean, soothe and nourish the scalp.

Beauty Routine

Beauty Routine for Skin Perfection

Six formulations with the best combination of powerful and effective ingredients for an around the clock sensory experience!

Expect the Unexpected

Expect the Unexpected

Engaging the Millennial generation and satisfying their multiple contradictions with 7 formulations to take care of their skin and hair with a fun game of textures.

From The Blog

Read the latest from Lubrizol Personal Care experts! Our extensive market knowledge and formulation expertise help our partners create next-generation beauty products.

Carbopol® polymers Celebrate 60 Years

Posted by Lubrizol Personal Care Technical Team | 10/17/2018

Celebrating 60 years of delivering rheology modifiers, Carbopol® polymers have been the differentiating ingredient in countless innovations within the personal care, home care and health care industries.

Categories: Bath and Shower, Hair Care, Skin Care

Winter Hair Care...Saving it from the Season

Posted by Danielle Grossman | 10/08/2018

Winter weather presents a number of hair care dilemmas. Protect hair under a hat and deal with the inevitable “hat hair” or leave it uncovered and face cold-weather damage and flyaway strands. 

Categories: Hair Care
Tutti Foodie: Hair Rainbowtherapy

Superfoods for Thought

Posted by Danielle Grossman | 09/19/2018

Consumers are more informed than ever before. With information and insights right at their fingertips, how can you blame them?

Categories: Hair Care

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