This concept showcases innovative formulations differentiated in a market that tends to focus on natural ingredients. Each formulation is associated with at least two of the following 5 pillars identified as standard criteria when it comes to sustainable beauty
98% NATURAL DIY NIGHT SERUM, F0161 (EU)
The less the merrier.
10 INCI CREAM - TO - OIL FACE MOISTURIZER, F0160 (EU)
Give me just what I need, not more!
NATURAL & EMULSIFIER-FREE AFTER SHAVE BALM, M0071 (EU)
NATURAL & FAST DRY BLACK EYELINER, CC - E0023 (EU)
Enhance your cat-eye look!
CLEAR NATURAL SMOOTHING SHAMPOO, SH-0180 (EU).
A nonethoxylated and non-sulfated formulation: perfect answer in the quest for sustainable yet effetive shampoos.
NOURISHING HAIR BAR, CD-0085 (EU).
Waterless solid mas which melts on your hair
FINISHING FROSTING STYLING, S-X0092 (EU).
And no need to compromise on naturality performance or texture!
WATER-SAVING HAIR CONDITIONER, CD-0086 (EU).
Save water and still get a great hair day!
MILD AND NATURAL SHOWER SCRUB, CL-S0020.
A quick and easy route to smoother the skin
MICELLAR BODY AND FACE CLEANSER, CL-B0154.
Removes sweat and dirt from sensitive skin with limited to no need of rinsing
FACIAL SCRUB CLEANSING OIL, CL-F0078.
Cleanses, moisturizes and smoothens dehydrated skin for an overall healthier complexion.
SURPRISING SHOWER POWDER, CL-B01555 (EU).
Brings convenience and sustainability!
Kelco-Care™ diutan gum products are manufactured by CP Kelco U.S., Inc. Kelco-Care™ is a trademark of CP Kelco and is used under license. Lubrizol has a global agreement with CP Kelco for this product in the beauty and personal care markets.
Lubrizol is globally collaborating with Corbion, and is the exclusive source for AlgaPūr™ HSHO algae oil in the beauty and personal care markets.