Consumers want beauty routines that take care of not only themselves but also the environment. As part of this shift, interest in ecocentrism, or finding value in all of nature, is growing.
Ecocentrism focuses on working with nature, in nature, for nature. In the personal care field, it means more emphasis on sustainability in materials development.
For example, nanocellulose’s iridescent quality is generated from chicken feathers; tomato stem waste is used as pigment; and using ultrasound to improve the efficacy of natural hair dyes, similar to how it improves the absorption of natural dyes in fabric.
LLS Foresee Lab™ believes ecocentrism will continue to gain in popularity, influencing ingredients, and formulations.Contact us to learn more.