The emphasis on eyes in beauty has never been greater due to mask wearing brought on by the pandemic.
Healthy, fuller eyelashes and brows complement and flatter the eyes, whether the customer wears makeup or not. Now, more so than ever, our eyes make a first impression. To help eyes stand out and give new life to lashes and brows, LLS Beauty has launched Resulook™ advanced botanical ingredient.
In vitro testing has shown that Resulook™ advanced botanical ingredient improves hair anchorage and supports hair growth. Clinical testing performed with a serum and a mascara containing 2% ingredient showed a 164% increase in eyelash length compared to a placebo. Other results were a lash lift effect and filling effect for bolder eyebrows.
This unique benefit is thanks to the use of Phenobio™ subcritical water technology, an eco-friendly alternative to conventional chemical solvents which generates a broader range of phytoactives in higher concentrations.
Resulook™ advanced botanical ingredient is sustainably sourced from Myrothamnus flabellifolius, an African species also known as the “resurrection plant” for its ability to remain dormant during drought, then revive after a rainfall. The Zulu people believe that this reviving ability can be transmitted to those who use the plant.
To learn more about Resulook™ advanced botanical ingredient, click here.