Intro: Lubrizol Personal and Home Care innovation would not be possible without our brilliant scientists and researchers. This is the latest in a series of profiles of the people behind our products.

Scientist Name: Marcia Berbel

Title: Hair Care Application Specialist

Years with Lubrizol: 2 years

Location: Sao Paulo - Brazil

Education: Bachelor of Science in Chemistry from University of Sao Paulo (USP) and Business Specialization from FIA - USP

Years of experience: 29 years

Focus: Marcia works in Hair Care applications where she develops new formulations and applications as per local, regional or global requirements. She also supports customers with development of formulations, optimization of current products, claim support, troubleshooting and technical trainings. She participates in global new product launches for hair care as well.

Recent accomplishments: Marcia developed two leave on formulations with Sensomer™ Cassia 115 polymer that will be part of the formulation pack of the upcoming product launch. Recently she helped a customer to relaunch a complete line of baby hair care products, using Lubrizol ingredients as the core of the formulations chassis.

Quote: I believe every day in life is an opportunity to learn something new: from your failures, successes, family and friends and even from people you don´t know. Use these learnings to make the world a better place and impact positively other people´s life is my moto. This is what makes R&D work so fulfilling to me.

Meet the Minds: Marcia Berbel