As lifestyles get more active and exercise becomes a social event, the need for beauty products for an on-the-go lifestyle is growing.

According to the Physical Activity Council, 80 percent of Gen Z consider themselves to be active; 37 percent of baby boomers do high calorie burning exercises; and 48 percent of Generation X participate at least once a week in a fitness activity or sport.

With this activity comes open pores, perspiration and heated skin that can become a nightmare without the right products. Not to mention the sore, achy muscles and dry skin from time spent outdoors. As a result, consumers of all ages are looking for products that help them look good during and after their toughest workouts.

Lubrizol formulations that can help you meet these consumers’ needs include:

Daily Sweat Absorbing Body Lotion SPF 10 – This smooth and mild sun care lotion SPF 10 is designed for people seeking comfort during their exercise routine by eliminating that sweaty feeling.
Men’s Sport Sunscreen Spray – Ideal for active lifestyles due to its sweat- and water-resistant formulation. It offers fast and easy coverage for effective UVA/UVB protection.
Pre-Workout Skin Control Spray – Brightens skin while minimizing shine and sweat that come from vigorous exercise.
Invisible Mist Make-Up Fixer Spray – This weightless and invisible mist fixes makeup while leaving skin smooth and supple.
On-The-Go Micellar Body Cleanser – For body and face, this non-greasy and non-sticky micellar formula removes sweat and dirt from sensitive skin with limited or no need for rinsing.
Soy Body Cleanser for Tired Skin – This luxurious clear shower gel is a paraben-free and formaldehyde donor-free formulation containing hydrolyzed soy protein to revitalize tired skin.
Recharge Legs and Feet Cream – Soothes aching muscles post-workout with a rich emulsion.
Cold Firming Body Night Cream – Massage lotion with a cooling effect incorporating Actigym™ marine ingredient for a more toned appearance.

Beauty for the Active Consumer