Fixate™ G-100 Polymer
INCI Name:
AMP-Acrylates/Allyl Methacrylate Copolymer
With Fixate™ G-100 polymer, a whole new world of styling product possibilities awaits you.
Fixate G-100 polymer satisfies the demand for high performance products that offer significant consumer-perceptible benefits, while meeting the formulator's needs for cost control and manufacturing efficiency.
The unique features of Fixate G-100 polymer include:
- A highly branched, cross-linked polymer structure with distinct hydrophilic and hydrophobic domains
- Easy to use, aqueous solution; readily disperses in water or alcohol
- Pre-neutralized to pH 6.0 with AMP-95®
- Good efficacy at low use levels
- Unique flow and leveling on hair
- Excellent film strength and clarity
- Non-yellowing
- Compatibility with Carbopol® polymers, other natural or synthetic rheology modifiers and many commonly used styling product additives
Key Benefits Contributed by Fixate G-100 polymer:
- >24 hours high humidity curl retention
- Excellent curl snap and curl memory
- Healthy-looking natural shine
- Superior style creation and hold
- Virtually no flaking or dusting
- Easy removal from hair
- Appealing product aesthetics
- Formulating versatility: from soft, touchable hold to a firm finish