Personal Care

Wake-Up Creamy Styling Wax

Formulation Details: S-X0064(AP)

Region: Asia Pacific

This light and creamy formulation provides the effect of a firm-hold styling wax in the form of a lightweight cream.  The formulation incorporates Fixate™ Freestyle Polymer in a modern hair styling wax product format, demonstrating structured hold without a high dosage of wax components so that a creamy sensory is delivered. Fixate™ Freestyle Polymer enhances the stiffness of the styling wax, but does not create a tacky feel on hair following application.

Applications:

Hair Care - Styling Cream
Hair Care - Styling Products Other

Form:

Cream

Appearance: Opaque

Product Positioning:

Alcohol-Containing
Fragrance-Free
Light Feel
Light Texture
Non-Tacky
Revitalizing
Stiff Hold
Strong Hold