Personal Care

Wet Look Styling Gel

Formulation Details: S-G0051

Region: Global

Consumers looking for a “wet look” even when their hair is dry will find this clear, easy to formulate product provides excellent hold, humidity resistance and shine on the hair with the use of Fixate™ Superhold Polymer.  Carbopol® 940 Polymer gives the formula a nice rheology and improved pick-up out of the jar and easy application on the hair.

Applications:

Hair Care - Styling Products Gel

Form:

Gel
Gel - High Viscosity

Appearance: Clear

Product Positioning:

Alcohol-Free
Curl Definition
Curl Retention
Fragrance-Free
Funky/Niche/Special
Humidity Resistance
Long-Lasting Hold
Novel
Pick-up (Good)
Shine
Strong Hold