Personal Care

Forever Blond Shampoo

Formulation Details: CO-0007(LA)

Region: Latin America

Don’t be fooled by the violet tone of this cleansing shampoo for blond hair. Bleached and dyed hair can often turn yellow from repeated washing and daily environmental exposure. Help maintain fresh blond hues with naturally derived Chembetaine™ OL-30, Sulfochem™ TLS and Sulfochem ™ TD-3 Surfactants which aid in superior color retention when compared to traditional surfactant systems. Merquat™ 2001 Polymer improves combing and detangling properties, while Hydramol™ PGPL Ester contributes excellent conditioning, ensuring a smooth after feel. Carbopol® Aqua SF-1 Polymer gives the formula enhanced shelf appeal by suspending Quickpearl™ PK3 Pearlizing Agent. Glucamate™ LT Thickener provides mildness and thickening.

Applications:

Hair Care - Hair Color
Hair Care - Shampoos

Form:

Liquid

Appearance: Pearlescent

Product Positioning:

Color Enhancing
Color Protection
Conditioning
Detangling
Mild
Shimmering
Smoothing
Suspending