Marketing Differentiation and the Lubrizol® 9040 Zer0 Series

Lubrizol testing of market fuels in the latest CEC Peugeot DW10 injector fouling test indicates that some produce serious levels of engine power loss. In complete contrast, the new Lubrizol® 9040 Zer0 Series of deposit control additives can control and even completely prevent injector deposit formation and resulting engine power loss, even with problem biodiesel components present in the fuel. Higher treatment levels of Lubrizol 9040 Zer0 Series deposit control additive can even clean up injector deposits and restore engine power back to OEM designed levels.

The unrivalled deposit control power of Lubrizol 9040 Zer0 Series technology provides new opportunities for the fuel marketer to develop unique differentiated claims for their fuel product offerings. The capability of these additives to completely eliminate and even restore power loss arising from injector fouling in latest technology engines, such as the Peugeot DW10, delivers the potential to present compelling performance benefits to the consumer.

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